Candy Crush Saga is a game that was released on April 12, 2012 for Facebook, and then released on November 14, 2012 for smartphones.
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It was developed by King. As of March 2013, Candy Crush Saga surpassed FarmVille 2 as the most popular game on Facebook, with 46 million average monthly users. It is a variation on their browser game Candy Crush.
This game is a variation of match-three games such as Bejeweled. Each level has a game board filled with differently colored candies, and might contain obstacles. The basic move of this game is horizontally or vertically swapping the positions of two adjacent candies, to create sets of three (or more) candies of the same color.
This game is separated into levels, and each level has its own requirements to complete. These requirements include eliminating certain ingredients, removing gel-covered candies, or simply reaching a certain score. The Facebook version of Candy Crush Saga currently has 485 levels, and a new set of levels is released approximately every 3 weeks. The smartphone versions of Candy Crush Saga currently have 425 levels. And more levels will come in the future.
Candy Crush Saga will sometimes require a player to unlock a level before it can be played. A level can be unlocked by asking Facebook friends for help, or by paying money.
The player is given a default maximum number of five lives. The player needs at least one life to play a level. If the player fails to complete a level, a life is deducted. Lives will regenerate at a rate of one life every 30 minutes. The player can also restore lives by asking Facebook friends for help, by paying Facebook credits or by paying money (or, on iOS and Android, by setting the device's clock/date forward, although, on some devices, the amount of time skipped forward will have to be made up in the game if the clock is restored to the actual time).
Special Candies are created when four or more candies of the same color are matched together. Special Candies have special effects (e.g. clearing an entire row or column of candies) when they are cleared. Examples of Special Candies include Striped Candies which remove a row of candies, or a column depending on which way the stripes are facing. Wrapped Candies remove the 3x3 box surrounding the wrapper. You can combine two of the wrapped candies to make this an even larger explosion. Another special move you can make is getting five colors of the same candy in a row to make a Color Bomb which removes all candies of a certain color. One last combination of special moves you can make is with a striped candy and color bomb combining to make a blast of striped candies that correspond to that same color.
Tiffi (short for Toffette) is the main character of the game. She is a blonde girl with pigtails. She is introduced to the first area: Candy Town. She walks the player through the tutorial & will introduce the "Ingredient Drop Levels". She travels around the game map, and helps others with their problems. In Sweet Surprise, after level 220, Mr. Toffee & the Easter Bunny will solve "Tiffi's Problem".In Savory Shores, she encounters her underwater twin.
Mr. Toffee is a tall man with orange hair. He helps the player when they first start playing Candy Crush Saga. He walks the player through the tutorial & will introduce the "Target Score Levels".
Candy Crush Saga had over ten million downloads in December 2012 alone.
Candy Crush Saga is popular on Facebook having more than 45 million likes on the application page. It is the most popular app on Facebook and the highest-grossing app in the Apple and Google app stores.
The game makes an appearance in Psy's music video "Gentleman".
Candy Crush Saga has received particular attention in the Hong Kong media, with reports that one in seven Hong Kong citizens plays the game.
As of July 2013, it has been estimated that Candy Crush Saga has about 6.7 million active users and earns revenue of $633,000 per day.
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